NIO To Launch ET5 Sedan Delivery in Germany
NIO (NYSE: $NIO) will deliver the ET5 in Germany during the final days of March, fulfilling their prior pledge to begin deliveries of the sedan in Europe this month. NIO is launching the 'First Mover' campaign via their European version of the App.
The initial purchasers of the NIO ET5 will receive complimentary NOMI Mate voice assistance system and electric foldable trailer hitch, worth 1,800 euros as outlined in the article. Those who have ordered the ET5 will be contacted by NIO staff in the coming days to amend their orders, as reported in the article.
The ET5 is available in Germany for a starting price of 47,500 euros (battery not included) and earns buyers a helpful ecological bonus of 4,500 euros, as per the article.
Currently, the NIO ET5 can be ordered in Germany with the special equipment listed above at no extra cost, while supplies last. This first mover promotion finishes with the NOMI Mate being offered for 600 euros and a trailer hookup for 1,200 euros.
"With the launch of the NIO ET5, we are pleased to expand the NIO portfolio in the German market as well as our target group appeal," Ralph Kranz, general manager of NIO Germany, said.
At the NIO Berlin launch event in October 2020, NIO introduced their ET7, EL7 and ET5 to European consumers. The EL7 has the same features as its Chinese counterpart, the ES7. The ET7 was delivered in Europe according to plan in October, and the EL7 followed at the end of January.
Initially, NIO made vehicle subscriptions available in Germany, the Netherlands, Sweden and Denmark; by November they had begun offering purchase options as well.
NIO has recently announced a starting price of 49,900 euros for the ET5 in Germany, not including the battery. This news is further corroborated by the European NIO App, wherein it was revealed that on March 30, a new NIO House will be established in Frankfurt. This will be the company's second German facility after Berlin.
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